Suttons & Robertsons
Digital Product Manager
(2017)
Dollar Financial was a financial organisation with a broad portfolio of products including:
Short terms loan
Money transfer
Foreign exchange
Pawn broking
As senior product owner I was responsible for redesigning and optimising the product lines across various channels including the web, e-commerce platforms and retail stores.
One of the main projects I was responsible for was the launch of the Suttons & Robertsons’ website; updating their previously unsuccessful e-commerce website with the objective of selling a range of pawned goods to the public and providing customers with the ability to request quotes for goods that they wish to sell or loan against.
This project was two months behind schedule prior to my involvement and plagued with a host of issues, so it was imperative to prevent further delays and launch the website to the highest standard, I achieved this by:
Reviewing the user stories in JIRA, assigning highest & lowest priority where necessary
Scheduling daily stand-ups for shared knowledge and a complete view of daily activities
Coordinating UAT and website administrators to work in tandem to unify the testing process
Working with our third party developers in an AGILE methodology
Coordinating marketing plans with the wider team e.g. SEO, redirects, tagging
Working with retail teams to secure stock for sale online.
By implementing the processes above and establishing an achievable ‘go live’ date the Suttons & Robertson’s website was successfully launched in February 2017, with an estimated annual turnover of £500k.
Below are examples of the S&R e-commerce platform.
Click to view in more detail